Francesco Giorgio
Multidisciplinary Design
ztecacover.jpg

Z-Teca

Brand Refresh

Z-Teca is a chain of 19 fast-casual restaurants in Toronto specializing in SoCal Mexican fare. The project was to develop a refreshed brand identity including updated logos, a new design system, improved colours and fonts, packaging and merchandising samples and a 76 page brand book.

A collection of brand assets such as updated logos, patterns, menu boards, merch and marketing collateral.

Snippets from the Brand Guidelines

 

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